This is a subscriptions mailing pack for this leading UK
‘foodie’ magazine, which was the first campaign I did for
them.
It was created and written to generate new subscriptions
from past customers, lapsed and new prospects.
The pack you see here, was tested against the incumbent
pack, which had been running for two years. This pack
outperformed the incumbent pack by 3.2 to 1. The client was
obviously delighted.
