Classic DM Archives

I have a massive archive of classic DM stuff – articles, ads, audio presentations, videos, quotes and much, much more.

Most, if not all, of the greats, will be showcased on this page.

It will take me a little time to get it all up here, as I have so much, but I will add to it regularly, so remember to pop back from time to time.

The wisdom and knowledge that is shared here, is priceless. It is the work of giants. In my opinion, there are very few individuals around today that come close to the greatness of these people.

Of course, some of them are still with us – and long may they thrive.

But a lot have left us – and are now entertaining the angels.

Just because these archives feature stuff going back generations, don’t think they aren’t useful to you.

They are. Very useful. And the reason is simple.

Times change, but people don’t. The guidance and advice in these archives is still as relevant today, as it was then. And it will always be so.

These people built our business - and their innovative and brilliant minds continued to improve it and turn it into an art form.

If you choose to ignore the wisdom they offer, that’s your choice, but it would be a very bad one. You can only learn from these great people.

For the vast majority of you, who will take enormous delight in enjoying the company of these icons, then all I ask of you, is to click the link on the item you would like and follow the instructions.

Please be aware that a lot of these items are quite old – and have been transferred from the original format. There are a few squeaks and pops now and again, but, in the main, they are most enjoyable.

(a) AUDIO TAPES

David Ogilvy

‘A Conversation About Advertising’

‘The Hathaway Shirt Story’

Murray Raphel

‘I'm Gonna Sit Right Down And Write Myself A Letter’

‘Quest To Be Best’

‘Bringing 'em Back Alive’ - 1990

Drayton Bird

‘Secrets of Writing Drop Dead Copy’ – 199?

Herschell Gordon Lewis

‘Comparative Advertising’ – 1992

‘Copy Tips 2001’