Giordano is one of the largest retail fashion groups in the world, and has thousands of outlets worldwide.
My involvement with them, goes back over 16 years - and all of the work done, has related to their Middle East operation.
From building a database, to writing and creating DM packs, email and SMS campaigns to existing customers, I was asked to look at a new loyalty programme.
The images here, show some of the work created for ‘A World Without Strangers’ - which has been a great success.