What the Delegates
Said
“I stood at the back of the milling crowd, craning my neck to see and hear, when you delivered your seminar on writing copy that sells at the NEC last Thursday. I have to say, I was spellbound by everything yousaid; here was someone - someone credible at that “I stood at the back of the milling crowd, craning my neck to see and hear, when you delivered your seminar on writing copy that sells at the NEC last Thursday. I have to say, I was spellbound by everything you said; here was someone - someone credible at that - who was echoing everything I’ve ever thought about copywriting.
It can be emotive. It *should* be emotive. Wow. It doesn’t have to fit onto one page. Specifics sell. Etc, etc, etc. Thank you!
I thought Gummesson was God but now I’ve seen you in action, I might have to review that”.
Debbie Williams
“Andy I so enjoyed your presentation. You were worth the wait and what a pleasure to end the day with your great sense of humour.
Your presentation was a pleasure to listen to. Not only are you funny but interesting. And I like the way you had examples of good and bad work. You don’t knock peoples work, you’re just honest but you showed us what was good.
The ad you showed from Al Huzaifa furniture store from the Gulf News, was a classic and what is so precious is that I’d seen that ad many times. How wrong do they think? DM is Dubai NEEDS your help.
My colleagues and I have already used some of your advice. We had some copy going to our Youth market and we were puzzled over one word. So one of my colleagues actually said ‘What did Andy say? If you’re not sure then read the copy aloud as if reading it to a friend and it helped. Your advice is so simple. Thanks."
Ania Ras PBB Marketing South Africa
“First I wish to thank you for an informative and fun seminar. Although I am not in direct marketing business, I got many very, very good pointers on how to do my correspondence with my customers and business partners.
Funny thing happened when I arrived home late last night. On my living room table there was a letter for me personally. I opened it up and for the first time in my life I got direct mail from a company trying to sell me something. It was from a big retail store, IDEA, I have registered with more than a year ago.
I said it must have been you!
I was laughing for about a minute with my wife. Then I realized that what you were saying is becoming a reality. Thanks once more and kind regards”
Dalibor Horvacki, Venera Bike doo, Serbia
“Thank you for a great Masterclass. In December I changed a few things on my web page, and it really works. I have lot more clients in January. Thanks for the ideas. I wish you a successful year”
Zsuzsa
“Lots of very useful information, which I hope to implement within our company”
Jamal Hasnat - Dubai, UAE
“There are no “old truths” in writing Direct Mail, because the real truths in this art just can’t get old. This turned to be finally evident for me whilst attending Andy Owen’s wonderful session at The DM Show. After working 5 years as a copywriter and creative director and after many risky DM copywriting experiments done, it’s refreshing to listen to Andy and think, Yes! there are certain simple things you just can’t miss.”
Igor Baturin - Creative Director, Leo Express, Tallinn, Estonia
| To see more testimonials click here |
